How to Electrify the World
Mentor Records teamed up with Sweetwater Sound Inc., the world's largest online retailer of music technology and instruments, to launch the Sweetwater World Music Remix Competition 2007 – "Electrify the World".
The competition aimed to showcase the work of young and up-and-coming artists and producers, and to test the hypothesis that the fusion of electronic and world music is an underrated genre that holds infinite possibilities.
More than 300 Djs, producers, and musicians from 85 countries registered to compete for the grand prize. A panel of expert judges comprising international Djs, world music virtuosos, musicologists, radio presenters, and world-famous artists was convened to ensure the fairness and accuracy of the results.
The competition commenced on October 24, 2007, and ended on November 24th. 2007. The winning tracks were announced on December 7, 2007 here. |
